Data CloudBeginnertroubleshootingprofiles
What troubleshooting steps apply when profiles look empty?
Real World Scenario
After go-live, unified profiles show names but no purchase history. You walk through first checks.
Expected Answer
• Verify the purchase data stream ran successfully and row counts look right
• Check field mappings from source to Order or Product Order DMOs
• Confirm identity resolution links orders to the same individual key as CRM
• Review calculated insights dependent on order data—they may not have run yet
• Inspect error logs and quarantined records in the ingestion job
Follow-Up Questions & Answers
Click to expand — each follow-up includes a direct, interview-ready answer
Yes. Batch jobs may not have completed before you checked. Streaming lag can delay events by minutes. Compare job timestamps to your test.
Architect Perspective
Troubleshooting answer order: ingest → map → identity → insight. Memorize that chain.